Know about Virtual Influencer, how you are earning crores of rupees

Rosie, a Virtual Influencer, is an emerging social media personality, she has so far officially won 8 contracts and more than 100 sponsorships.

Virtual Influencers are on the verge of going mainstream by earning crores of rupees. Inspired by the COVID-19 pandemic, these digitally created avatars are now outpacing many on real social media.

Sidus Studio X created Rosie

Rosie was developed by Sidus Studio X in August last year, at 22 years old, Rosie looks and feels like a human on her Instagram page, which has over 60,000 followers.

Many brands are spending a lot of money on campaigns involving these virtual humans. These days people like to talk more about phone screens than themselves, in this way they follow virtual influencers. In addition, such computer generated humans focus on perfect visual quality to match the authenticity of real people. According to experts Virtual Influencers can see 10 times more engagement on platforms like Instagram than an average human influencer.

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